Creator Economy: definition, challenges and best practices

It's the subject that is stirring the news related to digital: the "Creator Economy" is taking place. This new concept is booming and giving birth to new vocations. Many Creators are turning their passion into a job, creating content, while engaging a community around them.

How to Build an Engaged Community for Your Brand?

For most brands, developing a successful, vibrant online community is a primary objective. With the advent of digital, interaction with customers in virtual spaces has become so common that community building is now an essential part of any brand’s marketing strategy

Creator Economy : définition, enjeux et bonnes pratiques

C’est le sujet qui agite l’actualité liée au digital : la “Creator Economy” prend de la place. Ce nouveau concept en plein essor fait naître de nouvelles vocations. De nombreux Créateurs font de leur passion un métier, en créant du contenu, tout en engageant une communauté soudée autour d’eux.

Communities and web 3

World Wide Web is over 30 years old. And since its creation in 1989, different versions have followed one another. After web 1.0 (and the emergence of websites and e-commerce), then web 2.0 (with the rise of social media and m-commerce), it's time for web 3.0 to make its entrance.
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