How to Scale Your Customer Success: Strategies for Sustainable Growth

For every SaaS product, scaling customer success is not just a goal but a necessity for sustainable growth. As companies expand their customer base, ensuring that each customer receives the attention and support they need becomes increasingly challenging. Scaling customer success involves implementing strategies and leveraging tools to maintain high-quality

10 January 2024 - 6 min read

Decoding Product Success: A High-Stakes Journey through the Product Adoption Cycle

Product Adoption

Customer Success

Eager to propel your product to new heights? Let us guide you through the process of uncovering the strategic intricacies of the Product Adoption Cycle. From understanding key stages to leveraging innovative strategies for effective adoption, this article will equip you with just the right knowledge to decode product success.

08 January 2024 - 10 min read

What is Product Adoption? Stages, Measurement & Importance

Product Adoption

Customer Success

This article serves as your compass, navigating through the definition and stages of the product adoption process, unveiling the product adoption curve, exploring key measurement metrics, and providing crucial insights into why product adoption is the cornerstone of successful product management.

05 January 2024 - 6 min read

The Importance Of Building A Customer Onboarding Journey

Customer education

Can you imagine customers eagerly buying your new product or service, something you're proud of, only to feel lost when trying to get started? Yes, that might be happening right under your nose! You may have been unknowingly sending tons of customers away due to unsuccessful customer onboarding.

03 January 2024 - 6 min read

Time To Activate: Definition and Principles

KPI

Customer education

Ever wondered what makes some businesses stand out, not just for one sale but for a stream of happy customers? Well, that is the magic of customer activation. It's more than just getting people to buy; it's about making them fans.

19 December 2023 - 5 min read

Customer Community: The Ally of Customer Success Teams?

Customer Success

Customer Community

Today, it is the most effective strategy to boost growth, enhance customer experience, and streamline the work of Customer Success teams.

20 November 2023 - 7 min read

How to integrate customer education into every stage of the customer journey?

Customer education

Education, trust, and sales go hand in hand. In 2023, the realization is clear: establishing a lasting relationship with a customer is impossible without effective education and support throughout their journey.

17 November 2023 - 8 min read

Customer communities: the key to retention?

Customer Community

Retention

62% of customers believe that companies consider them as just a number (source: Gladly). And if more than 6 out of 10 customers think that way, it's time to take action.

03 October 2023 - 5 min read

How EnergyCAP Transforms Customer Engagement with MeltingSpot

Testimonial

Customer Community

Learn how EnergyCap transformed operations and achieved goals with MeltingSpot, enhancing client engagement and building dynamic communities.

21 September 2023 - 3 min read

Towards a digital-led approach to Customer Success Management?

Customer Success

For 88% of customers, the customer experience is as important as the products or services (Salesforce, 2022).

18 September 2023 - 5 min read

Customer Community & Academy: what are the differences?

SaaS Academy

Customer Community

Today more than ever, customer retention is becoming the number one priority (as opposed to acquiring new customers). And to take care of them throughout the customer journey, companies are multiplying initiatives: Customer Community, Customer Academy... Are these terms familiar to you?

18 September 2023 - 6 min read

VC, Investment Funds: Create Your Founder Community!

Professional Networks

VC & Investors

Among the many aspects of Community Building are the communities of founders created by VCs.

06 September 2023 - 7 min read

Customer Community: The tool to accelerate your sales cycle.

Customer Community

Activation

Long. Very long. That's how we can describe the sales cycle for the majority of B2B companies.

31 August 2023 - 7 min read

How to launch your Customer Academy?

SaaS Academy

Guide

In the B2B world, Client Academies are becoming more and more common. Pennylane, Smappen, Plezi, Datananas... These SaaS solutions are among the pioneers in the field of Academies. And if you want to join them by creating your own, you've come to the right place

03 August 2023 - 6 min read

Creating, nurturing, and engaging a community: 4 tips from Killian Talin

Community Engagement

"50 million. That's the staggering number of individuals across the globe who embrace the title of 'creators'."

06 July 2023 - 5 min read

"Community Builder: a profession of the future? With Alexandre Louapre (Komuno)"

Community Builder

Today, the field of Community Building is experiencing significant growth. However, just a few years ago, the concept of communities was still in its infancy. Alexandre Louapre, the founder of KOMUNO, confirmed this to us. In 2016, he held the position of Head of Community at Crème de la Crème.

05 July 2023 - 4 min read

"Inbound Marketing vs Community-Led Growth: What are the challenges? With Gabriel Dabi-Schwebel (1min30)"

Community-Led Growth

"Every company can become its own media: that is the belief of Gabriel Dabi-Schwebel, a pioneer in Inbound Marketing in France and founder of the agency 1min30."

27 June 2023 - 6 min read

The Significance of Virtual Communities for Your Business

Community-Led Growth

Establishing a strong presence on social media is no longer just a priority for modern businesses. It has become a crucial aspect that cannot be overlooked.

21 June 2023 - 6 min read

Become a Digital Customer Success Champion with MeltingSpot Academy!

Step into MeltingSpot Academy, your ultimate training hub for mastering Digital Customer Success. Level up your skills and become an expert in customer onboarding and education. Join a community of passionate CS leaders who are mastering the latest tools and strategies, including MeltingSpot and other top solutions. Get access to exclusive courses, masterclasses, inspiring talks, eBooks, and more to boost your expertise and lead the way!

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