Benoit Chatelier

KPI

A survey from the Temkin Group shows that bad news isn’t the only thing that travels fast. They found that 77% of customers would recommend and provide a referral to a company to a friend with whom they’ve had a great experience. In the dynamic landscape of customer-centric

23 January 2024 - 8 min read

How To Use ChatGPT In Customer Success

AI

In this evolving world of artificial intelligence, where every industry is adapting to various tools, ChatGPT has emerged as a game changer, marking its popularity in almost every field. From photography to e-commerce, it has truly changed how businesses run. Yet, when it comes to customer success, many people have

10 January 2024 - 7 min read

How to Scale Your Customer Success: Strategies for Sustainable Growth

For every SaaS product, scaling customer success is not just a goal but a necessity for sustainable growth. As companies expand their customer base, ensuring that each customer receives the attention and support they need becomes increasingly challenging. Scaling customer success involves implementing strategies and leveraging tools to maintain high-quality

10 January 2024 - 6 min read

The Importance Of Building A Customer Onboarding Journey

Can you imagine customers eagerly buying your new product or service, something you're proud of, only to feel lost when trying to get started? Yes, that might be happening right under your nose! You may have been unknowingly sending tons of customers away due to unsuccessful customer onboarding.

03 January 2024 - 6 min read

Time To Activate: Definition and Principles

KPI

Ever wondered what makes some businesses stand out, not just for one sale but for a stream of happy customers? Well, that is the magic of customer activation. It's more than just getting people to buy; it's about making them fans.

19 December 2023 - 5 min read

Customer Community: The Ally of Customer Success Teams?

Today, it is the most effective strategy to boost growth, enhance customer experience, and streamline the work of Customer Success teams.

20 November 2023 - 7 min read

How to integrate customer education into every stage of the customer journey?

Education, trust, and sales go hand in hand. In 2023, the realization is clear: establishing a lasting relationship with a customer is impossible without effective education and support throughout their journey.

17 November 2023 - 8 min read

Comment intégrer l’éducation client à chaque étape du parcours client ?

Éducation, confiance et ventes vont de pair. En 2023, le constat est là : impossible de nouer une relation durable avec un client, s’il n’est pas efficacement éduqué et accompagné.

17 November 2023 - 10 min read

Customer Community : l’allié des équipes Customer Success ?

C’est aujourd’hui la stratégie la plus efficace, pour booster sa croissance, améliorer l’expérience client et faciliter le travail des équipes Customer Success.

17 November 2023 - 8 min read

Communautés de clients : la clé de la rétention ?

Retention

62 % des clients pensent que les entreprises les considèrent comme un simple numéro (source : Gladly). Et si plus de 6 clients sur 10 pensent ainsi, c’est qu’il est temps de passer à l’action.

04 October 2023 - 6 min read

Customer communities: the key to retention?

Retention

62% of customers believe that companies consider them as just a number (source: Gladly). And if more than 6 out of 10 customers think that way, it's time to take action.

03 October 2023 - 5 min read

Communauté de Clients et Académie de Clients : quelles différences ?

SaaS Academy

Aujourd’hui plus que jamais, la rétention client s'impose comme la priorité n°1 (vs. l'acquisition de nouveaux clients). Et pour en prendre soin tout au long du parcours client, les entreprises multiplient les initiatives : Customer Community, Académie Clients… Ces termes vous sont-ils familiers ?

27 September 2023 - 6 min read

Vers une approche digital-led du Customer Success Management ?

Pour 88 % des clients, l’expérience client est aussi importante que les produits ou services (Salesforce, 2022).

20 September 2023 - 6 min read

Towards a digital-led approach to Customer Success Management?

For 88% of customers, the customer experience is as important as the products or services (Salesforce, 2022).

18 September 2023 - 5 min read

Customer Community & Academy: what are the differences?

SaaS Academy