Creating, nurturing, and engaging a community: 4 tips from Killian Talin
"50 million. That's the staggering number of individuals across the globe who embrace the title of 'creators'."
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5 min read
Benoit Chatelier
"Community Builder: a profession of the future? With Alexandre Louapre (Komuno)"
Today, the field of Community Building is experiencing significant growth. However, just a few years ago, the concept of communities was still in its infancy. Alexandre Louapre, the founder of KOMUNO, confirmed this to us. In 2016, he held the position of Head of Community at Crème de la Crème.
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4 min read
"Every company can become its own media: that is the belief of Gabriel Dabi-Schwebel, a pioneer in Inbound Marketing in France and founder of the agency 1min30."
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6 min read
Establishing a strong presence on social media is no longer just a priority for modern businesses. It has become a crucial aspect that cannot be overlooked.
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6 min read
Community-Led Growth is a growth strategy driven by one or more business communities. These communities, consisting of customers, partners, employees, or investors, are placed at the center of decision-making. And in recent years, their influence has been steadily increasing.
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6 min read
The concept of community is no longer a new idea. Businesses have come to understand the significance of having a community for their business.
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5 min read
It's official: community is undeniably one of the most powerful tools, a must-have for both B2B and B2C businesses!
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6 min read
It's official, doubts are fading: NFTs are in high demand. The volume of NFT transactions surged by 38% between December 2022 and January 2023, reaching a staggering $946 million. However, there is a catch: this boom is mainly observed in the B2C space.
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5 min read
Towards a digital-led approach to Customer Success Management?
For 88% of customers, the customer experience is as important as the products or services (Salesforce, 2022).
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5 min read
Vers une approche digital-led du Customer Success Management ?
Pour 88 % des clients, l’expérience client est aussi importante que les produits ou services (Salesforce, 2022).
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5 min read
30% du chiffre d'affaires d’une PME provient de son réseau proche, en moyenne. Pour un indépendant, ce pourcentage peut atteindre jusqu'à 70 %, selon le site de la Chambre de commerce et d'industrie de Paris (CCI) Paris-Ile-de-France.
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6 min read
Today more than ever, customer retention is becoming the number one priority (as opposed to acquiring new customers). And to take care of them throughout the customer journey, companies are multiplying initiatives: Customer Community, Customer Academy... Are these terms familiar to you?
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6 min read
Aujourd’hui plus que jamais, la rétention client s'impose comme la priorité n°1 (vs. l'acquisition de nouveaux clients). Et pour en prendre soin tout au long du parcours client, les entreprises multiplient les initiatives : Customer Community, Académie Clients… Ces termes vous sont-ils familiers ?
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6 min read
How to create a powerful webinar to attract and retain clients?
A staggering 72% of marketers agree that webinars are the ultimate powerhouse for generating high-quality leads (GoToWebinar 2017). But, there's more: when you nail the perfect combination of captivating content & engaging delivery, webinars can become your secret weapon for customer loyalty.
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6 min read
Il existe des communautés partout autour de nous, que ce soient notre famille, nos collègues, nos amis ou des personnes partageant les mêmes hobbies ou intérêts. Tout comme les communautés en personne, les communautés en ligne fonctionnent sur le même principe, mais elles opèrent virtuellement.
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6 min read
62% of customers believe that companies consider them as just a number (source: Gladly). And if more than 6 out of 10 customers think that way, it's time to take action.
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5 min read
This year, here is THE mission to add to your list of priorities: expand your influence.
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6 min read
Nurturing a thriving community in 2023... A skill worth mastering!
The die is cast, the cards have been dealt anew. In the post-COVID era, the time has come to move beyond cultivating a passive following. This year, the imperative is to unite and actively engage a vibrant community... for the long haul.
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5 min read
