Animer une communauté de prospects : bénéfices, plan d’action et ROI

Benoit Chatelier
Toutes les entreprises B2B ont un objectif commun : transformer leurs prospects en clients. Mais cette transformation ne se réalise pas en claquant des doigts. Et encore moins en misant seulement sur certaines actions isolées, comme l’organisation de webinars.
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5 min read
$3M seed round to bring to life the platform all community-led organizations are missing
We are thrilled to welcome a few newcomers around our cap table: Isai, Ankaa Ventures, SaaS Partners, Kima and Notus Technologies. We’re humbled by their trust and looking forward to putting it to good use with our customers and partners. This sizeable round of funding is a major stepping
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4 min read
MeltingSpot lève 2,8 M€ pour accompagner l'émergence des communautés en ligne.
Nous sommes très heureux d’accueillir de nouveaux actionnaires autour de notre table : ISAI, Ankaa Ventures, SaaS Partners, Kima et Notus Technologies.
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4 min read
● MeltingSpot is surfing the wave of online communities and wants to establish itself as the reference tool for companies that choose to adopt a Community-Led Growth strategy, outside of social networks. ● MeltingSpot announces a $3M round of seed funding with Ankaa Ventures, Isai, SaaS Partners, Kima and Notus Technologies, as
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3 min read
MeltingSpot vient de lancer la première version de sa Community Platform et a déjà réussi à convaincre plusieurs centaines de clients. MeltingSpot surfe sur la vague des communautés en ligne et veut s’imposer comme l’outil de référence pour les entreprises qui souhaitent adopter une stratégie de Community-Led Growth.
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4 min read
92% of customers trust their peers more than brand pitches, according to a Nielson study.
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5 min read
Depuis quelques années, un nouveau modèle de croissance s’impose en entreprise : le Community-Led Growth.
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5 min read
Community building is not a passing trend. In France, it has been a sustainable and profitable strategy for several years.
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4 min read
Visibility, credibility, awareness... What if the benefits of a community strategy went beyond that? What if, thanks to the creation, animation and commitment of a close-knit community, companies could achieve other valuable goals?
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5 min read
Becoming "Community Centric", even before adopting a "Product Centric" posture: this is the challenge for modern companies, in BtoB as well as in BtoC.
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5 min read
Devenir “Community Centric”, avant même d’adopter une posture “Product Centric” : voilà l’enjeu des entreprises modernes, en BtoB comme en BtoC.
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6 min read
Today, Community Management is an integral part of our vocabulary. But have you ever heard of its successor... Community Building? What is this new concept in full expansion, which gives birth to new professions of the future?
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5 min read
Discover here some well-kept secrets to engage your communities!
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5 min read
4 tips to re-humanize the connection with your communities 👍🏼
We hear about digital communities everywhere. But how do you make sure you don't lose the human in this new twist? Here are our tips! 🤓
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5 min read
What is the connection between BtoB communities and events? 🔗
Discover the perfect link between BtoB communities and digital events!
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5 min read
Why managing a community is not only about social networks? 🔍
Discover the limits of social networks to manage and engage your communities in 2021.
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3 min read
Comment identifier vos communautés de clients, prospects, partenaires ? Et comment les engager ?
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6 min read