In recent months, webinars are all the rage. We're all getting invited every week to participate in dozens of online conferences.

15 February 2023 - 4 min read

SQL, PQL, CQL: what is the difference?

Community-Led Growth

In 2022, community is the cornerstone of successful businesses. Community-Led Growth is when a community is built and led by the company, in order to drive its growth.

25 January 2023 - 5 min read

5 tips to successfully switch from an offline community to an online community

Professional Networks

Guide

Going from 8.5 million in 2000 to more than 53 million in 2021: the number of Internet users in France is constantly growing. And as the number of Internet users in France grows, so do the opportunities.

08 November 2022 - 7 min read

Customer community: how to create your own?

Customer Community

Do you know what all your customers have in common? You do. Your company gathers them around a common characteristic: consuming your products or services.

19 October 2022 - 5 min read

Investment funds: create a community for your portfolio companies

Professional Networks

VC & Investors

Today, all companies are aware of the power of communities. And more importantly, all companies are able to create their own.

04 August 2022 - 6 min read

Engaging a community of prospects: benefits, action plan and ROI

Brand Community

All B2B companies have a common goal: to transform their prospects into customers. But this transformation cannot be achieved in a snap. And relying only on isolated actions, such as organizing webinars, won’t do the trick!

04 August 2022 - 4 min read

8 Benefits of an Online Community

Customer Community

There are communities everywhere around us, whether they constitute our family, colleagues, friends, or people with shared hobbies or interests. Just like in-person communities, online communities work on the same principle, but they operate virtually.

11 July 2022 - 5 min read

$3M seed round to bring to life the platform all community-led organizations are missing

Press Release

We are thrilled to welcome a few newcomers around our cap table: Isai, Ankaa Ventures, SaaS Partners, Kima and Notus Technologies. We’re humbled by their trust and looking forward to putting it to good use with our customers and partners. This sizeable round of funding is a major stepping

04 July 2022 - 4 min read

How to integrate your community to your marketing strategy

Brand Community

The definition of a marketing strategy is an essential step, whatever the company and its sector. But have you thought about integrating the presence of a community at the heart of this strategy?

21 June 2022 - 4 min read

5 actions to create a culture of care in your community

Customer Community

To create, animate and engage a community in the long term, one element is essential: the culture of "care". This concept consists in "taking care" of customers, employees, partners...

21 June 2022 - 4 min read

Press release: MeltingSpot raises $3M

Press Release

● MeltingSpot is surfing the wave of online communities and wants to establish itself as the reference tool for companies that choose to adopt a Community-Led Growth strategy, outside of social networks. ● MeltingSpot announces a $3M round of seed funding with Ankaa Ventures, Isai, SaaS Partners, Kima and Notus Technologies, as

20 June 2022 - 3 min read

3 Community-Led Growth Lessons by Hubspot with Christina Garnett

Community-Led Growth

Today, the community is the engine of the company. Thanks to a community approach, companies can count on committed members (customers, partners, collaborators, investors, etc.) gathered in close-knit groups.

15 June 2022 - 5 min read

Unlocking the Power of UGC and Communities: Building Strong Connections

Brand Community

92% of customers trust their peers more than brand pitches, according to a Nielson study.

15 June 2022 - 5 min read

Community-Led growth: the strategy for the future

Community-Led Growth

For a few years now, a new growth model has been taking hold in companies: Community-Led Growth.

02 June 2022 - 5 min read

Social networks vs. Community platform: How to activate your community?

Brand Community

In the marketing jargon, it is not uncommon to confuse "audience" and "community". However, despite their complementarity, these two concepts are quite different... And companies have every interest in distinguishing between them, in order to develop effectively.

01 June 2022 - 5 min read

Communities: definition, typologies and underestimated benefits

Community-Led Growth

Recently, web 3.0 specialists declare that "communities will be at the heart of the new web". But the truth is... Communities have already been at the center of our lives (personal and professional) for a long time!

01 June 2022 - 4 min read

Creator economy: the two speed booming sector

Brand Community

Creating content on Internet is no longer just a passion. For many freelancers, Youtubers or more widely Influencers, content creation is becoming a new economy. We talk about the Creator Economy.

31 May 2022 - 4 min read

Creator Economy: definition, challenges and best practices

Brand Community

It's the subject that is stirring the news related to digital: the "Creator Economy" is taking place. This new concept is booming and giving birth to new vocations. Many Creators are turning their passion into a job, creating content, while engaging a community around them.

31 May 2022 - 5 min read

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