NFT et marketing B2B : un avenir prometteur ?

C’est officiel, les doutes s’estompent : les NFT ont la côte. Le volume des transactions de NFT a augmenté de 38% entre décembre 2022 et janvier 2023, pour atteindre 946 millions de dollars. Seule ombre au tableau : cet essor concerne majoritairement l’univers du B2C.

How to Build an Engaged Community for Your Brand?

For most brands, developing a successful, vibrant online community is a primary objective. With the advent of digital, interaction with customers in virtual spaces has become so common that community building is now an essential part of any brand’s marketing strategy
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