Community marketing: definition, benefits and mistakes to avoid_background

Et vous, de quelle tribu faites-vous partie ? Cette question peut surprendre, mais elle nous concerne tous. Nous avons tous des valeurs, des passions ou des rites que nous partageons avec d’autres individus.

Our social behaviors lead us to act in groups, and to form different communities. For BtoB and BtoC companies, these communities based on common codes are gold mines to explore. They can inspire the deployment of new strategies, like community marketing.

Find out in this content 👇

  • Community marketing: definition and benefits
  • How to implement a community marketing strategy
  • Community marketing: 3 mistakes to avoid

Community marketing: definition and benefits

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