Depuis quelques années, un nouveau modèle de croissance s’impose en entreprise : le Community-Led Growth.
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5 min read
Augustin de Choulot
Community building is not a passing trend. In France, it has been a sustainable and profitable strategy for several years.
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4 min read
Visibility, credibility, awareness... What if the benefits of a community strategy went beyond that? What if, thanks to the creation, animation and commitment of a close-knit community, companies could achieve other valuable goals?
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6 min read
Becoming "Community Centric", even before adopting a "Product Centric" posture: this is the challenge for modern companies, in BtoB as well as in BtoC.
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5 min read
Devenir “Community Centric”, avant même d’adopter une posture “Product Centric” : voilà l’enjeu des entreprises modernes, en BtoB comme en BtoC.
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6 min read
Today, Community Management is an integral part of our vocabulary. But have you ever heard of its successor... Community Building? What is this new concept in full expansion, which gives birth to new professions of the future?
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5 min read
Discover here some well-kept secrets to engage your communities!
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5 min read
4 tips to re-humanize the connection with your communities 👍🏼
We hear about digital communities everywhere. But how do you make sure you don't lose the human in this new twist? Here are our tips! 🤓
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5 min read
What is the connection between BtoB communities and events? 🔗
Discover the perfect link between BtoB communities and digital events!
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6 min read
Why managing a community is not only about social networks? 🔍
Discover the limits of social networks to manage and engage your communities in 2021.
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4 min read
Comment identifier vos communautés de clients, prospects, partenaires ? Et comment les engager ?
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7 min read